Stimulating Unceremonious Mobile Learning: An Empirical Study of Business Students

Salman Manzoor, Muhammad Asim, Samiullah Sarwar


The widespread use of mobile technology by students as well as teachers leads the educationalists and researchers to explore its effects on the learning and teaching behaviour of students and teachers. The present study attempts to combine the determinants (such as Enjoyment, self-efficacy, system quality and information, avoiding uncertainty, and usefulness and easy to use) and subsequently evaluate them to explore the integration of IT in classroom instruction and its effects on the learning achievement of students. Using experimental approach of quantitative research paradigm, it tested the variable “academic performance of business students” by obtaining the achieved scores of business students in Mid Term and Final Term examination before and after the exposure of students to m-learning. The result found in the study demonstrates a statistically significant improvement in the scores achieved by students after the exposure of students to m-learning as compared to the traditional classes. Therefore, it is suggested that with the implementation of the m-learning within the higher education institutes in Pakistan, particularly business schools, will more likely to increase students’ learning.


adaptation intention, business schools, business students, mobile learning, technology-oriented class

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